Well Beyond Acquires Xocai, The Healthy Chocolate Company

Released: 2017-09-08

Salt Lake City, Utah (May 15, 2017) – Well Beyond, LLC., led by Founder/CEO and Master Distributor Jeremy Reynolds, CFO Porter Hall, COO Stephen Hall, and CPO Jeff Graham announced today that it has completed an asset acquisition of MXI Corp DBA Well-Beyond®, The Healthy Chocolate® Company, a respected wellness company in the direct selling industry owned by Jeanette, Martin, and Andrew Brooks.

“I am honored to carry on the legacy of Healthy Chocolate and to work with a proven executive team, employees, independent distributors, key alliances, and product providers to deliver a customer-centric wellness experience beyond our customers’ expectation”, said Jeremy Reynolds.

"I’ve always been a product and people person in this industry, so I am extremely proud of what we’ve accomplished as a family over the past decade as we’ve launched over a dozen category-creating products in countries worldwide," stated Jeanette Brooks, Founder & CEO of The Healthy Chocolate® Co. “Our Family is confident that Jeremy [Reynolds] and his experienced executive team at Well Beyond will continue our vision of sharing health and wealth through cacao-based products.”

Since opening its doors over 12 years ago, Xocai, The Healthy Chocolate® Co. has been accredited as the category creator and world leader in functional, cacao-based products infused with its proprietary source of antioxidants and polyphenols naturally found in cacao and other super-fruits, addressing the demanding health and lifestyle requirements of its independent distributors and consumers worldwide. Well Beyond will continue marketing all of the current Healthy Chocolate®, Xe Energy Drinks®, High Antioxidant Wellness Shake, and Xophoria personal care products, along with their recently acquired brand of Nootropic products called Remity™ to preferred customers and business partners throughout the US, Canada, Scandinavia, and Japan.

Well Beyond looks forward to building on the 12-year history of the Healthy Chocolate Company; expanding its loyal preferred customer base; maintaining and attracting customer-minded business builders; deploying customer-focused marketing, information, and social sharing; and providing innovative and technological solutions to enhance the wellness experience and personal development of its customers and independent distributors.